Latest from the Blog
- To sum up… December 3, 2013
- The Open Letter will run in the LA Times this Sunday, November 10th! November 4, 2013
- La Lettre Ouverte October 21, 2013
This is a flexible funding campaign, which means that if we don’t make our goal, we will still get however much we do raise, minus platform fees. The fees are higher if we miss our goal – one of many reasons you should help us reach it!
Depending on how much money we succeed in raising, we will still be able to buy ad space and publish the Open Letter in one or more of the other publications we received approval from (in descending order of cost):
This is, of course, only a subset of the magazines and newspapers currently being published. We’ve written elsewhere about why we have targeted The Wall Street Journal. Beyond that, we used our discretion complicated algorithm to identify which outlets we think will make the Open Letter most effective.
If we don’t raise enough even to buy the lowest-priced ad, we will donate all raised funds directly to a climate change education organization. We’ll also be very disappointed, but we still will have done something.